Your search for "Bert Rodriguez" resulted in 5 hits.

Monday November 19, 2007

Bigups to William Cordova, Bert Rodriguez, and Adler Guerrier aka Dig, who are to will be part of the Whitney Biennial next year. (And down with banal mockery.)

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Friday November 24, 2006

Bert Rodriguez photo installation on Herald building

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Bert Rodriguez, You’re only mad at yourself, photo installation on the east side of the Miami Herald building, 2006.

Bert Rodriguez, previously known for buying and returning picture frames with his picture in them, was awarded a $15,000 grant to complete this installation on the outside of the Herald building. It’s a photo of the view from inside the building, flipped horizontally for a mirror effect for westbound drivers. From an interview:

From inside the Herald building I took a photograph through windows of the outside view, and I took the picture from the part of the building where the banner hangs. From inside the building, the banner, which is 60-feet-by-40-feet, will reflect the same view employees always see. From outside — for people on the other side of the bay and driving toward downtown on the causeway — it will look like a reflection.

For a (Snitzer!) artist who operates on the boundary between the obvious and the sublime, this is pretty damn good. He resisted the urge to do something more obvious (say, on the building’s oft-bannered south wall), and nods subtly to the previous Herald-based installation, Wendy Wischer’s fantastic moon projection. But couldn’t $15,000 bought a bigger banner? Maybe three of these next to each other (60’ x 120’), which would also have resulted in a more pleasing horizontally-oriented image.

And yes, it’s up just in time for Art Basel.

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Wednesday April 9, 2008

A few recent articles on Miami artists: Brett Sokol on William Cordova, Adler Guerrier, and Bert Rodriguez, who are currently in the Whitney Biennial, a report on Bert’s piece, in-gallery therapy sessions, by our pal C-Monster, Victor Barrenechea on Scott Murray of Twenty Twenty, and … grr — the maroons at the Herald have yanked down the Wendy Wischer profile, though the slideshow of her work remains. (via)

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Tuesday August 21, 2007

Advertise! (on the walls of Fredric Snitzer Gallery)

Snitzer walls for rent

Our pal Bert Rodriguez is having his solo show at Snitzer in October, and he’s decided to sell the wall space for advertising. Behold the lavish PDF spec sheet Package.pdf (and really do try to download and check it out — it’s a pretty central component of the project). Now, art has drawn on the world of advertising for decades. What’s interesting about this project is that it takes the idea to a it’s logical extreme.

This is spelled out most clearly in the pricing structure: it’s not cheap. Anyone buying ads in the show will have to mean it, because they’re spending real money on a real ad. It’ll be real interesting to see what ends up in the show — more art-leaning interests? Liquor? Clothing? Obviously Snitzer is a very prestigious location, and I have no doubt of their 5,700 visitors/month (plus media exposure) claims, but this is a highly unusual proposition, and most advertisers like to play it safe most of the time. I guess we’ll have to wait and see what happens.

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Friday February 9, 2007

Culture weekend

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